A coaching journey is a gift, a privilege, a joy and a priceless reward

by Elaine Cercado

Here’s a heartfelt shoutout and thank you to Edsel Paglinawan, ECE, MBA, VP & Head of Product & Innovation for the honor and joy of being his coaching partner.

Thank you also to Anilene Cometa and Eastern Communications‘ top leadership team for the ongoing trust and partnership.


When asked “what did your coach do that was most helpful for you during the coaching session?”, Edsel wrote:



“Without prior experience in executive coaching, I was clueless how it would progress. Ms. Elaine supported me all the way after we established chemistry as a coach and a coachee. She let me drive the discussions as we both discovered the more impactful support I need – what’s next in my career, my people and my company.”


CoachU, where I certified many years ago, offered some of the best definitions of what is coaching. Coaching is…
☀️ A designed alliance focused on developing an individual to become their “best self” and to contribute their “best fit” and talents.
☀️An ego-less process in which coachable moments are created to draw out distinctions and promote shifts in thinking and behavior.
☀️A professional discipline and skill set, which enhances performance, action, creativity, momentum and transformation.


I’m grateful for the many opportunities to bring these definitions to real life through the coaching partnerships and journeys I’ve traveled, and hopefully will continue to be blessed to do.


As to the evaluation question: “Any feedback you want to give to your coach?”

Dear Ms. Elaine, Thank you sincerely for the support and insight shared with me on my journey toward discovering and creating steps towards my North Star. Our sessions have made an immense difference in helping me understand steps I need to take to achieve my goals. You’ve helped me define my direction with clarity and purpose, and I am grateful for the tools and mindset you’ve shared along the way. With your support, I feel more aligned with my path and more confident in pursuing it with confidence. Thank you once again for your encouragement and expertise. I look forward to continuing this journey with your guidance by my side. Cheers, Eds


A coaching journey is a gift, privilege, joy and priceless reward indeed.

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