Ken Blanchard, who wrote the foreword, described the book so succinctly, “Fish! is a parable, an invented story about finding the deep source of energy, creativity and passion that exists inside each of us by learning to love what we do, even if at the moment we may not be doing exactly what we love.”
The book talks about four powerful principles that when applied, would make any organization successful. Seattle’s Pike Place Fish applied these four principles and became ‘world-famous’. The book is easy to read, and is very relevant to today’s challenges/issues – from employee’s to customer’s to stakeholder’s satisfaction. I assure you a classic, fun book!